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Analytics Magazine

Prescriptive Analytics

  • AIMMS and Wipro sign strategic global partnership agreement
    AIMMS, a vendor of prescriptive analytics software, and Wipro Limited, a global information technology and consulting company, have joined forces in a strategic global partnership to help companies realize the benefits of advanced analytics with AIMMS-based applications.
  • Praxair analyticsCorporate Profile: Praxair – Making our planet more productive
    For more than 100 years, Praxair has taken something as fundamental as air and turned it into ways to make food taste better, processes operate cleaner and breathing easier – in short, to make all our lives better by fulfilling our mission of making our planet more productive. As a Fortune 300 company, we develop products and technology that impact more than 20 different industries. You see our work every day, often without realizing it. We provide oxygen for respiratory therapy, hydrogen to help purify crude oil into gasoline, carbon dioxide to add the fizz in our beverages and argon to enhance the robotic welding systems that build new automobiles.
  • DoD uses AIMMS-based models to boost cybersecurity efforts
    AIMMS, a vendor of prescriptive analytics software, recently announced that the U.S. Department of Defense (DoD) has chosen AIMMS’ innovative modeling environment to perform sophisticated cybersecurity analyses. The DoD’s Cyber and Business Systems Division (C3CB) will leverage AIMMS to solve large-scale optimization problems.
  • Frontline shipping V. 2017 of Solvers for Excel and Analytic Solver.com
    Frontline Systems is shipping a new product line release for desktop and cloud, Version 2017 of its Solvers for Excel and AnalyticSolver.com, its SaaS equivalent. The new release unifies and simplifies Frontline’s products, makes learning predictive and prescriptive analytics accessible to everyone at very low cost, is easier to upgrade for larger models or data sets, and is easier to use across multiple desktop machines and the cloud.
  • Fast-growing AIMMS earns FD Gazelle Award
    AIMMS recently earned an FD Gazelle Award, given annually to the fastest growing companies in the Netherlands.
  • AIMMS recognized by Gartner in areas of prescriptive analytics, network design
    AIMMS, a leading vendor of prescriptive analytics software, is pleased to announce that it has been named in Gartner’s report, “Hype Cycle for Chief Supply Chain Officers, 2016.” The company is listed in the report as a sample vendor in the areas of prescriptive analytics and network design.
  • Missing Metric: The human side of sales analytics
    The days of thinking about sales professionals as glad-handers who achieve results through client lunches and wheedling are over. As data-driven sales and marketing approaches take off, a new breed of sales staff is helping category-leading organizations achieve their audacious revenue targets via data science, predictive analytics and automation. The trend is giving rise to an exciting field of new sales tech that already is showing positive returns.
  • Scot ZoldiPrediction for 2016: prescriptive analytics to take center stage

    Scott Zoldi, chief analytics officer at FICO, predicts that prescriptive analytics will take center stage as the ultimate destination on the analytics journey.

    “Despite incredible advances over the past few years, we’ve barely scratched the surface on the full potential of analytics,” said Zoldi.

  • Forum: Your data already knows what you don’t
    November/December 2014 The marriage of two “natural resources” – hydrocarbons and data – will transform unconventional oil development. By Atanu Basu (right), Daniel Mohan and Marc Marshall Known-knowns, known-unknowns and
  • How prescriptive analytics can reshape fracking in oil and gas fields
    March/April 2014 By Atanu Basu The United States is re-emerging as an energy superpower. According to the International Energy Agency, by 2016 the U.S. will surpass Saudi Arabia and become
  • ‘Improving the future’ with prescriptive analytics, quantum computers

    Atanu Basu, the founder and CEO of AYATA, a member of INFORMS (Institute for Operations Research and the Management Sciences) and a frequent contributor to Analytics magazine, was a featured guest along with D-Wave Systems CEO Vern Brownell on Bloomberg Television's “Taking Stock” program that aired Oct. 10.

  • Forum: Oil & gas producers need to tame the gusher … of data
    July/August 2013 By Warren Wilson Throughout the century-and-a-half since the dawn of the commercial petroleum industry, oilmen have always hoped for the gusher – the big find that would spew
  • Executive Edge: Five pillars of prescriptive analytics success
    As the Big Data Analytics space continues to evolve, one of the breakthrough technologies that businesses will be talking about in the coming years is prescriptive analytics. The promise of prescriptive analytics is certainly alluring: it enables decision-makers to not only look into the future of their mission critical processes and see the opportunities (and issues) that are potentially out there, but it also presents the best course of action to take advantage of that foresight in a timely manner. What should we look for in a prescriptive analytics solution to ensure it will deliver business value today and tomorrow?
  • evaluating analytics and decision sciences partnersHow to pick a business partner
    The information explosion has led organizations to leverage data to improve the overall decision-making process. Organizations are looking to deploy data-driven strategies across their business processes and functions, such as marketing, risk, supply chain and finance. It’s critical now more than ever to have the right people, processes, methodologies, platforms and infrastructure that enable the institutionalization of analytics. In response to this a wide a range of players have come forth to help organizations with analytics.
  • Images & videos: really big data
    November/December 2012 Sizing up the potential impact of prescriptive analytics driven by proliferation of images and video. By Fritz Venter (LEFT) and Andrew Stein The human brain simultaneously processes millions
  • Predictive Analytics: TV ads, Wanamaker’s dilemma & analytics
    John Wanamaker, the father of modern advertising, famously stated in the early 20th century, “I know that half of my advertising dollars are wasted ... I just don’t know which half.” Unfortunately, as marketing, advertising and media move at warp speed, the dilemma of this old adage has only gotten worse for even the most sophisticated advertisers.
  • The Analytics Journey
    Use of the term “business analytics” is being used within the information technology industry to refer to the use of computing to gain insight from data. The data may be obtained from a company’s internal sources, such as its enterprise resource planning application, data warehouses/marts, from a third party data provider or from public sources. Companies seek to leverage the digitized data from transaction systems and automated business processes to support “fact-based” decision-making. Thus, business analyticsis a category of computing rather than a specific method, application or product.

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    As the Big Data Analytics space continues to evolve, one of the breakthrough technologies that businesses will be talking about in the coming years is prescriptive analytics. The promise of prescriptive analytics is certainly alluring: it enables decision-makers to not only look into the future of their mission critical processes…
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  • 73
    The information explosion has led organizations to leverage data to improve the overall decision-making process. Organizations are looking to deploy data-driven strategies across their business processes and functions, such as marketing, risk, supply chain and finance. It’s critical now more than ever to have the right people, processes, methodologies, platforms…
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    It’s an exciting time to be in INFORMS, and Nashville, Tenn., site of the 2016 INFORMS Annual Meeting on Nov. 13-16, is going to be a great time to learn about the state of the art in our rapidly changing profession, connect with colleagues and meet new ones. If you…
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  • 53
    AIMMS recently earned an FD Gazelle Award, given annually to the fastest growing companies in the Netherlands.
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Headlines

Does negative political advertising actually work?

While many potential voters dread campaign season because of pervasive negative political advertising, a new study has found that negative political advertising actually works, but perhaps not in the way that many may assume. The study “A Border Strategy Analysis of Ad Source and Message Tone in Senatorial Campaigns,” which will be published in the June edition of INFORMS’ journal Marketing Science, is co-authored by Yanwen Wang of the University of British Columbia in Vancouver, Michael Lewis of Emory University in Atlanta and David A. Schweidel of Georgetown University in Washington, D.C. Read more →

Meet Summit, world’s most powerful, smartest scientific supercomputer

The U.S. Department of Energy’s Oak Ridge National Laboratory on June 8 unveiled Summit as the world’s most powerful and smartest scientific supercomputer. With a peak performance of 200,000 trillion calculations per second – or 200 petaflops – Summit will be eight times more powerful than ORNL’s previous top-ranked system, Titan. For certain scientific applications, Summit will also be capable of more than three billion billion mixed precision calculations per second, or 3.3 exaops. Read more →

Employee engagement a top concern affecting customer experience

Employee engagement has surfaced as a major concern in delivering improvements in customer experience (CX), with 86 percent of CX executives in a Gartner, Inc. survey ranking it as having an equal or greater impact than other factors such as project management and data skills. “CX is a people issue,” says Olive Huang, research vice president at Gartner. “In some instances, the best technology investments have been derailed by employee factors, such as a lack of training or incentives, low morale or commitment, and poor communication of goals." Read more →

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