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Analytics Magazine

Business Analytics

Inside Story: Life is good for analysts

Inside Story: Welcome (Back) to Analytics

Serving the Services Industry
The emerging science of service management opens opportunities for business analytics.

Inside Story: Movers & Shakers

Inside Story: Bright Future for Analytics

Business Analytics: Too Cool (Just) for School

Text Analytics: Two World Collide
Intersection of two distinct disciplines gleans insight from massive amounts of unstructured data.

Better Decision-Making: How HP delivers business value with enterprise-wide analytics services
A common approach to deploying business analytics across the enterprise to elevate the analytical maturity and deliver actionable intelligence.

BUSINESS ANALYTICS NEWS

Pittsburgh Pirates tap SAS Analytics

Survey: Business analytics pervasive, effective on a global scale

Cable & Wireless Communications revolutionizing business analytics with MediationZone and Cloud technology

SAP and Google team up to Put ‘Big Data’ on the Map

‘Customer Insight’ Class Focuses on Analytics

SAS endorses STEM recommendations for boosting math and science outcomes

Capgemini, Oracle launch global business analytics service for telecommunications

SAS Social Media Analytics takes social media marketing to the enterprise

SAS Secures Technology Patent for Better Fraud Detection Performance

IBM Business Analytics Software Helps BJC Healthcare and Washington University Improve Healthcare Through Better Research

Newsmakers
IBM to Open Global Network of Analytics Centers



Headlines

Does negative political advertising actually work?

While many potential voters dread campaign season because of pervasive negative political advertising, a new study has found that negative political advertising actually works, but perhaps not in the way that many may assume. The study “A Border Strategy Analysis of Ad Source and Message Tone in Senatorial Campaigns,” which will be published in the June edition of INFORMS’ journal Marketing Science, is co-authored by Yanwen Wang of the University of British Columbia in Vancouver, Michael Lewis of Emory University in Atlanta and David A. Schweidel of Georgetown University in Washington, D.C. Read more →

Meet Summit, world’s most powerful, smartest scientific supercomputer

The U.S. Department of Energy’s Oak Ridge National Laboratory on June 8 unveiled Summit as the world’s most powerful and smartest scientific supercomputer. With a peak performance of 200,000 trillion calculations per second – or 200 petaflops – Summit will be eight times more powerful than ORNL’s previous top-ranked system, Titan. For certain scientific applications, Summit will also be capable of more than three billion billion mixed precision calculations per second, or 3.3 exaops. Read more →

Employee engagement a top concern affecting customer experience

Employee engagement has surfaced as a major concern in delivering improvements in customer experience (CX), with 86 percent of CX executives in a Gartner, Inc. survey ranking it as having an equal or greater impact than other factors such as project management and data skills. “CX is a people issue,” says Olive Huang, research vice president at Gartner. “In some instances, the best technology investments have been derailed by employee factors, such as a lack of training or incentives, low morale or commitment, and poor communication of goals." Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

INFORMS Annual Meeting
Nov. 4-7, 2018, Phoenix

OTHER EVENTS

Advancing the Analytics-Driven Organization
July 16-19, noon-5 p.m.


Making Data Science Pay
July 30-31, 12:30 p.m.-5 p.m.


Predictive Analytics: Failure to Launch Webinar
Aug. 18, 11 a.m.


Applied AI & Machine Learning | Comprehensive
Sept. 10-13, 17-20 and 24-25

CAP® EXAM SCHEDULE

CAP® Exam computer-based testing sites are available in 700 locations worldwide. Take the exam close to home and on your schedule:


 
For more information, go to 
https://www.certifiedanalytics.org.