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TARGIT awarded U.S. patent for business analytics technology

Industry News

TARGIT, a developer of business intelligence and analytics solutions for businesses worldwide, has been awarded its seventh U.S. patent. The patented hyper-relations technology, which is at the heart of TARGIT’s Decision Suite software, enables users to navigate seamlessly from static reports to dynamic analyses with only a single click.

While it’s often easy to see if you have achieved your business goals, it may be harder to get a thorough overview of your organization. Why do some of the figures and data look different from how you expected? This challenge has been solved by TARGIT through the invention of hyper-relations technology, which was recently awarded a patent in the US. Including this new patent, TARGIT has seven patents in the United States and 25 patents worldwide.

At the heart of hyper-relations technology is a reduction of the large amounts of data required to learn the fine details about a business. Hyper-relations technology can help transform information into simple figures. One click lets users navigate from the report to the analysis behind it to interpret the underlying data. Users can create any analysis desired with a single click.

“There is a great amount of hidden value in the fact that you’re able to analyze the ‘figures behind the figures’, and hyper-relations technology makes it easy to get the extra insight. The technology can, for instance, be applied when you want to find out why you’re missing your objectives in areas that are critical to your business,” said TARGIT CTO Morten Middelfart.

TARGIT’s patented technologies all have easier decision-making capabilities in common, supporting the company’s vision of making business analysis available to everyone in an organization, not just the IT experts.

Among the users of TARGIT’s hyper-relations technology are Kelly Tractor, Nissin, Weber Grills, Pizza Hut and the City of Copenhagen, Denmark.

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