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IBM, MIT to pursue joint research in artificial intelligence

    IBM, MIT to pursue joint research in artificial intelligence

IBM recently announced that it will make a 10-year, $240 million investment to create the MIT-IBM Watson AI Lab in partnership with MIT. The lab will carry out fundamental artificial intelligence (AI) research and seek to propel scientific breakthroughs that unlock the potential of AI.

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Cognitive computing a disruptive force, but are CMOs ready?

While marketing and sales professionals increasingly find themselves drowning in data, a new IBM study finds that 64 percent of surveyed CMOs and sales leaders believe their industries will be ready to adopt cognitive technologies in the next three years. However, despite this stated readiness, the study finds that only 24 percent of those surveyed believe they have strategy in place to implement these technologies today.

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IBM’s Smarter Cities Challenge helps cities improve services

    IBM’s Smarter Cities Challenge helps cities improve services

IBM’s Smarter Cities Challenge program will be sending teams of company experts to five municipalities through 2018 to provide pro bono consultative advice on issues such as affordable housing, economic development, immigration and public safety.

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Analytics Across the Enterprise: Analytics transforms a ‘dinosaur’

July/August 2014 The story of how IBM not only survived but thrived by realizing business value from big data. By (l-r) Brenda Dietrich, Emily Plachy and Maureen Norton This is

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IBM-university partnerships focus on big data, analytics skills

IBM has added nine new academic collaborations to its more than 1,000 partnerships with universities across the globe, focusing on big data and analytics – all of which are designed to prepare students for the 4.4 million jobs that will be created worldwide to support big data by 2015. The company also announced more than $100,000 in awards for big data curricula.

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Seattle Children’s Hospital uses Big Data for faster, more accurate diagnoses

Seattle Children’s Hospital is using IBM Big Data technology to improve treatment of its young patients. With over 350,000 patient visits annually and thousands of data points associated with each patient, Seattle Children’s Hospital can run queries on patient data in seconds, rather than minutes, to provide quicker, more effective care and diagnosis.

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IBM’s Watson transforming patient care

IBM, WellPoint and Memorial Sloan-Kettering Cancer Center recently unveiled the first commercially developed Watson-based cognitive computing breakthroughs. These innovations help transform the quality and speed of care delivered to patients through individualized, evidence-based medicine.

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MSU program introduces students to analytics using IBM Watson

Michigan State University recently announced a new master’s degree program in business analytics to help prepare students for the jobs of the future. IBM is assisting the program with its analytics software and support for experiential projects where students will apply analytics to real-world business problems. The degree includes coursework in the Broad College of Business and the Colleges of Engineering and Natural Science.

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IBM, CDC and PHDSC collaborate on real-time reporting of public health cases

IBM scientists are collaborating with the Centers for Disease Control and Prevention (CDC) and the Public Health Data Standards Consortium (PHDSC) to further standardize the exchange and use of public health information to improve healthcare quality and coordination of care.

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IBM names SmartCamp Boston winners

IBM named SkyFoundry and StreetLight Data the winners of SmartCamp Boston, a global competition for startup companies. The two startups are part of a growing group of entrepreneurs using business analytics and big data technology to drive innovation in a variety of industries including retail, transportation, buildings and energy.

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Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


Headlines

Gaining distribution in small retail formats brings big payoffs

Small retail formats with limited assortments such as Save-A-Lot and Aldi and neighborhood stores like Target Express have been growing in popularity in the United States and around the world. For brands, the limited assortments mean greater competition for shelf-space, raising the question of whether it is worth expending marketing effort and slotting allowances to get on to their shelves. According to a forthcoming study in a leading INFORMS scholarly marketing journal, Marketing Science, the answer is “yes.” Read more →

Cognitive computing a disruptive force, but are CMOs ready?

While marketing and sales professionals increasingly find themselves drowning in data, a new IBM study finds that 64 percent of surveyed CMOs and sales leaders believe their industries will be ready to adopt cognitive technologies in the next three years. However, despite this stated readiness, the study finds that only 24 percent of those surveyed believe they have strategy in place to implement these technologies today. Read more →

How weather can impact consumer purchase response to mobile ads

Among the many factors that impact digital marketing and online advertising strategy, a new study in the INFORMS journal Marketing Science provides insight to a growing trend among firms and big brands: weather-based advertising. According to the study, certain weather conditions are more amenable for consumer responses to mobile marketing efforts, while the tone of the ad content can either help or hurt such response depending on the current local weather. Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

Essential Practice Skills for High-Impact Analytics Projects
Sept. 26-27, Executive Conference Center, Arlington, Va.

Foundations of Modern Predictive Analytics
Oct. 2-3, VT Executive Briefing Center, Arlington, Va.

2017 INFORMS Annual Meeting
October 22-25, 2017, Houston

2017 Winter Simulation Conference (WSC 2017)
Dec. 3-6, 2017, Las Vegas

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