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Tag "Business intelligence dashboards"

Eyes on the road: How automated analytics, not dashboards, help you detect significant business incidents

Car dashboards are simple visual indicators of a complex machine with many parts that performs a high-stakes task in a context of many overlapping, conflicting rules and goals: personal convenience, safety, minimum travel time, courtesy to other drivers and so on. The speedometer, perhaps one of the most important indicators, serves one key purpose: to show how fast you’re going, mainly so you avoid getting a ticket. Often the biggest indicator on the display, its job is not to teach the physics of motion or of many-body collisions (although if you stare only at the speedometer, you will certainly gain firsthand experience in the latter), but to give you just enough information to remain compliant with one of the main rules of the road.

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Headlines

Does negative political advertising actually work?

While many potential voters dread campaign season because of pervasive negative political advertising, a new study has found that negative political advertising actually works, but perhaps not in the way that many may assume. The study “A Border Strategy Analysis of Ad Source and Message Tone in Senatorial Campaigns,” which will be published in the June edition of INFORMS’ journal Marketing Science, is co-authored by Yanwen Wang of the University of British Columbia in Vancouver, Michael Lewis of Emory University in Atlanta and David A. Schweidel of Georgetown University in Washington, D.C. Read more →

Meet Summit, world’s most powerful, smartest scientific supercomputer

The U.S. Department of Energy’s Oak Ridge National Laboratory on June 8 unveiled Summit as the world’s most powerful and smartest scientific supercomputer. With a peak performance of 200,000 trillion calculations per second – or 200 petaflops – Summit will be eight times more powerful than ORNL’s previous top-ranked system, Titan. For certain scientific applications, Summit will also be capable of more than three billion billion mixed precision calculations per second, or 3.3 exaops. Read more →

Employee engagement a top concern affecting customer experience

Employee engagement has surfaced as a major concern in delivering improvements in customer experience (CX), with 86 percent of CX executives in a Gartner, Inc. survey ranking it as having an equal or greater impact than other factors such as project management and data skills. “CX is a people issue,” says Olive Huang, research vice president at Gartner. “In some instances, the best technology investments have been derailed by employee factors, such as a lack of training or incentives, low morale or commitment, and poor communication of goals." Read more →

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