Sexy job, sense of humor, slogan
By Peter Horner
They already have the sexiest job of the 21st century according to a Harvard Business Review article by Tom Davenport and D.J. Patil. Now, it turns out, data scientists also have a great sense of humor. Who knew?
The Institute for Operations Research and the Management Sciences (INFORMS) will hold exams for its Certified Analytics Professional program according to the following schedule:
April 29, 2014
MORS Educational & Professional Colloquium (EPD)
Virginia Military Institute
May 17, 2014
May 22, 2014
University of Cincinnati
Lindner College of Business
Carleton Room, Ottawa Marriott
(in conjunction with CORS Annual Meeting)
Ottawa, Ontario, Canada
June 21, 2014
INFORMS Conference on The Business of Big Data
San Jose Marriott
San Jose, Calif.
To apply, click on https://www.informs.org/Certification-Continuing-Ed/Analytics-Certification/Apply-for-Certification
For more information, click on https://www.informs.org/Certification-Continuing-Ed/Analytics-Certification
June 22-24, 2014
2014 INFORMS Conference on the Business of Big Data
San Jose, CA
Analytics Section of INFORMS NewsAnalytics Section welcomes new members from SPRIG
At the close of 2013, the officers of the INFORMS Analytics Section and the Spreadsheet Productivity Research Interest Group (SPRIG) agreed that SPRIG would merge into the Analytics Section. SPRIG’s officers evaluated membership trends and activities, and came to a difficult conclusion that the group was not likely to be viable in its current form. They approached the Analytics Section, which welcomed any and all SPRIG members.Read More
Analytics Section of INFORMS NewsIBM, UNICEF team up to win Innovative Applications Award
For members of the INFORMS Analytics Section, one of the many highlights of the recent INFORMS Conference on Business Analytics and Operations Research were the excellent presentations by the finalists in the Third Annual Innovative Applications in Analytics Award competition.Read More
Special ArticlesINFORMS conference to focus on the business of big data
The Institute for Operations Research and the Management Sciences (INFORMS, publishers of Analytics magazine) is launching a new topical conference that will put the focus squarely on the business of big data – how organizations can transition from being data-rich to decision-smart. The INFORMS Big Data Conference will be held June 22-24 at the San Jose Convention Center in San Jose, Calif.Read More
Twitter Analytics expected to be massive boost to brands
The introduction of analytics to Twitter brand pages will enable brands to optimize their campaigns more effectively and is likely to result in more investment in the platform according to integrated public relations and social media agency Punch Communications.
Erica Anderson, Twitter's manager for news and journalism, indicated in comments from her visit to Columbia University's social media weekend on Jan. 28, that Twitter is set to unveil a number of new tools for brand pages in the next few months, which will allow brands to more accurately monitor the reach and effect of each tweet published.
Punch has indicated that the data will have added weight given that it is coming from a primary source, rather than a third party application.
Pete Goold, managing director of online Punch, said, "The data that seems set to become available in the coming months will add immense value to the Twitter platform, which already facilitates one to one interactions between brands and their audiences on an awareness and customer services level.
"Whilst there are numerous analytics tools available which can look into Twitter in depth, having an analytics platform embedded within the network itself is likely to improve the quality of future campaigns as a whole, meaning that brands must make the most of analytics data and employ the expertise of individuals and agencies who understand what it all means.
"This development may also be part of Twitter's strategy to try and persuade more brands to invest in the platform from a marketing perspective, since the pool of information and insights which could be available through Twitter is astronomical. With this added revenue, we'd certainly hope that Twitter will continue to invest in providing deeper analytical data in the future."