2015 INFORMS Annual Conference
Special ArticlesSyngenta, INFORMS offer Crop Challenge
The Institute for Operations Research and the Management Sciences (INFORMS), the leading professional association in analytics and operations research, and Syngenta recently announced a new, joint award, the Syngenta Crop Challenge, which will focus on ways that analytics can address the problem of feeding millions of people throughout the world who face hunger every day.Read More
Special ArticlesCounterfeiting can improve fashion quality, benefit consumers
Counterfeit products have the power to stimulate innovation in the fashion industry and benefit consumers, according to a new study published in Marketing Science, a journal of the Institute for Operations Research and the Management Sciences (INFORMS). The research investigates two questions: How do brands react to counterfeits, and what are effective means of enforcement against counterfeits?Read More
Special ArticlesStudy: E-mail, analytics remain vital components of marketing
IBM recently announced findings from its 2015 E-mail Marketing Metrics Benchmark Study, which analyzes e-mail marketing trends from 3,000 global brands, representing 40 countries and multiple industries.Read More
FICO: Counterfeit card fraud falls in Europe
FICO, leading provider of analytics and decision management technology, released its analysis of data showing that major shifts have occurred in European card fraud patterns. Analysis done on 55 million active credit cards represented in the FICO Falcon Fraud Consortium for Europe showed that counterfeit fraud fell 60 percent between March 2009 and March 2011.
FICO’s data also shows that card-not-present fraud accounted for 69 percent of all accounts victimized by fraud and 72 percent of all fraud losses. The top 10 merchant categories accounted for 30 percent of the total fraud losses, led by hotels/lodging, travel agencies and ATMs.
“Our analysis of the data shines a spotlight on the tremendous change that has occurred in Europe's fraud landscape,” says Martin Warwick, FICO’s fraud chief in Europe, the Middle East and Africa. “Chip and PIN technology has radically driven down counterfeit and other forms of ‘card present’ fraud in the U.K., which just three years ago accounted for some 60 percent of Europe’s credit card fraud. In response, criminals are operating across borders, targeting countries such as Germany that have weaker detection and prevention capabilities, and shifting their attention to card-not-present schemes such as online fraud.”
FICO’s data comes from card issuers in Germany, the U.K., Ireland, the Netherlands, Poland, Switzerland and Turkey.