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Analytics Magazine

Scandit launches first-of-its-kind barcode scanning analytics

Industry News

Scandit, provider of the cross-platform mobile barcode scanner Scandit SDK, announced the launch of its new Scanalytics feature. Scanalytics provides developers with convenient access to real-time barcode scanning analytics. By analyzing which products the mobile app users scan and how often and where they scan products, Scanalytics provides unique insights for developers, retailers and brand owners into how mobile app users are interacting with consumer products.

In a first step, Scandit is making available its free Scanalytics service to all iPhone and Android developers using its leading mobile barcode scanner. With mobile shopping applications becoming increasingly popular, developer competition for consumers is rising. Scandit’s Scanalytics feature enables developers to gather live consumer scan data to optimize their mobile apps, maximize user retention, identify additional revenue opportunities and compete more effectively.

Among the features available is the capability for developers to track the top products being scanned and the product categories scanned the most often. Developers can also monitor whether products are being scanned at home or in store to better understand how their mobile apps are used, where to make modifications and how to better serve their users.

Headlines

Using machine learning and optimization to improve refugee integration

Andrew C. Trapp, a professor at the Foisie Business School at Worcester Polytechnic Institute (WPI), received a $320,000 National Science Foundation (NSF) grant to develop a computational tool to help humanitarian aid organizations significantly improve refugees’ chances of successfully resettling and integrating into a new country. Built upon ongoing work with an international team of computer scientists and economists, the tool integrates machine learning and optimization algorithms, along with complex computation of data, to match refugees to communities where they will find appropriate resources, including employment opportunities. Read more →

Gartner releases Healthcare Supply Chain Top 25 rankings

Gartner, Inc. has released its 10th annual Healthcare Supply Chain Top 25 ranking. The rankings recognize organizations across the healthcare value chain that demonstrate leadership in improving human life at sustainable costs. “Healthcare supply chains today face a multitude of challenges: increasing cost pressures and patient expectations, as well as the need to keep up with rapid technology advancement, to name just a few,” says Stephen Meyer, senior director at Gartner. Read more →

Meet CIMON, the first AI-powered astronaut assistant

CIMON, the world’s first artificial intelligence-enabled astronaut assistant, made its debut aboard the International Space Station. The ISS’s newest crew member, developed and built in Germany, was called into action on Nov. 15 with the command, “Wake up, CIMON!,” by German ESA astronaut Alexander Gerst, who has been living and working on the ISS since June 8. Read more →

UPCOMING ANALYTICS EVENTS

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Jan. 6-8, 2019; Knoxville, Tenn.

INFORMS Conference on Business Analytics & Operations Research
April 14-16, 2019; Austin, Texas

INFORMS International Conference
June 9-12, 2019; Cancun, Mexico

INFORMS Marketing Science Conference
June 20-22; Rome, Italy

INFORMS Applied Probability Conference
July 2-4, 2019; Brisbane, Australia

INFORMS Healthcare Conference
July 27-29, 2019; Boston, Mass.

2019 INFORMS Annual Meeting
Oct. 20-23, 2019; Seattle, Wash.

Winter Simulation Conference
Dec. 8-11, 2019: National Harbor, Md.

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Advancing the Analytics-Driven Organization
Jan. 28–31, 2019, 1 p.m.– 5 p.m. (live online)

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