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Analytics Magazine

Required Reading

Final Jeopardy: Man vs. Machine and the Quest to Know Everything

    Final Jeopardy: Man vs. Machine and the Quest to Know Everything

By Stephen Baker

Author Stephen Baker, who examined the analytical, data-driven, behind-the-scenes side of corporate decision-making in his 2008 book “The Numerati,” continues his exploration of the melding of man and computer in the never-ending search for more knowledge in his latest book, “Final Jeopardy: Man vs. Machine and the Quest to Know Everything.”

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Analytics at Work: Smarter Decisions, Better Results

    Analytics at Work: Smarter Decisions, Better Results

by Thomas H. Davenport, Jeanne G. Harris and Robert Morison

In the follow-up to their landmark 2007 book “Competing on Analytics,” Davenport and Harris team up with Morison to reveal how all managers can effectively deploy analytics in their day-to-day operations…

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Forbes names Dietrich a leader of the data analytics pack

INFORMS member Brenda L. Dietrich, an IBM Fellow, vice president and leader of IBM’s data science group, was recently profiled by Forbes in an article headlined, “Meet 9 Women Leading The Pack In Data Analytics.” Dietrich is also an INFORMS Fellow and a member of the National Academy of Engineering. She served as president of INFORMS in 2007. Read more →

Female board members more likely to have tech experience

Female members of corporate boards of directors are nearly twice as likely as their male counterparts to have professional technology experience, according to new research from Accenture. To understand the gender composition of corporate boards and the role technology plays in the careers of female board members, Accenture examined women’s representation on the boards of more than 500 Forbes Global 2000 companies in 39 countries across Europe, Asia, North America, South America and Australia. Read more →

Study: Consumers buy close to what they first searched online

Given the ease of online search, consumers can explore and discover hundreds of available items in any category. Retailers and advertisers are keen to influence the search and final purchase through better product recommendations and targeted advertising. A forthcoming article in the INFORMS journal Marketing Science studies online search and purchase behavior of consumers in the digital camera category and finds that even though consumers may search for extended periods of time, what they purchase tends to be remarkably close to items they searched and found in their very first search. Read more →



INFORMS Annual Meeting
Nov. 13-16, 2016, Nashville, Tenn.


Foundations of Modern Predictive Analytics
Nov. 17-18, 2016, Nashville, Tenn. 


The Arithmetic of Uncertainty: A Cure for the Flaw of Averages
A one-day (9 a.m.-5 p.m.) workshop with optional hands-on computer lab
Sept. 14: Washington, D.C. (Crystal City)
Sept. 20: Houston
Sept. 21: Dallas
For more information and to register, click here.


CAP® Exam computer-based testing sites are available in 700 locations worldwide. Take the exam close to home and on your schedule:

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