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Analytics Magazine

November/December 2013 Table of Contents

text analyticsFEATURES

Big Data Strategies: Text Analytics

By Andy Flint
How innovative techniques derive value from tweets, blog posts and call center logs.

Predictive Analytics: The Privacy Pickle

By Eric Siegel
A look at Hewlett-Packard’s prediction of employee behavior and its impact on workforce turnover.

Analytics & Healthcare

By Rajib Ghosh
Radiology and revenue cycle management present promising areas for analytical examination.

Probability management: The ‘Sequestetron’

By Sam Savage and Shayne Kavanagh
Spreadsheet model helps municipalities cope with risk management, forecasting and budget uncertainties.

Corporate Profile: Mayo Clinic

By Tarun Mohan Lal and Dustin Kuchera
Famed medical group boasts long history of applying advanced analytics to improve delivery care systems.

Simulation: A Better Reality?

By James J. Swain
Imagine the world as it is and what it might be: Survey of discrete-event simulation software tools.


Inside Story
Executive Edge
Analyze This!
INFORMS Initiative
Five-Minute Analyst
Thinking Analytically


Study: The magic of animated movies not tied to latest technology

In the nearly 60 years between the 1939 release of Hollywood’s first full-length animated movie, “Snow White and the Seven Dwarfs” and modern hits like “Toy Story,” “Shrek” and more, advances in animation technology have revolutionized not only animation techniques, but moviemaking as a whole. However, a new study in the INFORMS journal Organization Science found that employing the latest technology doesn’t always ensure creative success for a film. Read more →

Six finalists named for Edelman Award

INFORMS selected a diverse group of six finalists for the 47th annual Franz Edelman Award for Achievements in Operations Research and Management Science, the world’s most prestigious award for achievement in the practice of analytics and O.R. The 2018 finalists, who will present their work before a panel of judges at the INFORMS Conference on Analytics & Operations Research in Baltimore on April 15-17, included innovative applications in broadcasting, healthcare, communication, inventory management, vehicle fleet management and alternative energy. Read more →

Are Super Bowl ads worth it? New research suggests benefits persist

On Feb. 4, more than 40 percent of U.S. households will watch the 2018 Super Bowl game on TV. Advertisers will pay up to $4 million for a 30-second spot during the telecast. Is the high cost of advertising worth it? A new study finds that the benefits from Super Bowl ads persist well into the year with increased sales during other sporting events. Further, the research finds that the gains in sales are much more substantial when the advertiser is the sole advertiser from its market category or niche in a particular event. Read more →



2018 INFORMS Conference on Business Analytics and Operations Research
April 15-17, 2018, Baltimore


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