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Analytics Magazine

November/December 2011 Table of Contents

Table of Contents

November/December 2011FEATURES

The Value of Business Analytics

By Evan Stubbs
Most organizations have a relatively immature understanding of what “business analytics” is, let alone how it creates value.

Intelligent Augmentation

By Russ Vane and Doug Samuelson
Making better, just-in-time decisions by combining human and computer intelligence.

Portfolio Decision Analysis

By Ahti Salo, Jeffrey Keisler and Alec Morton
Improving resource allocation is one of many promising avenues for research and applied work in PDA.

Analytics Applications

By Ming Zhang, Clay Duan and Arun Muthupalanippan
Consumer credit, retail marketing present ripe opportunities to impact the bottom-line with advanced analytics.

Soft Skills: “Killer App” for Analytics

By David Leonhardi
Six new abilities every analyst needs to know and how to deploy them in the execution of projects.

Sports Analytics, Part 2

By Benjamin Alamar and Vijay Mehrotra
The role of predictive analytics, organizational structures and information systems in professional sports.

DEPARTMENTS

Inside Story

By Peter Horner

Executive Edge

By Chris Fry

Profit Center

By E. Andrew Boyd

Analyze This!

By Vijay Mehrotra

Five-Minute Analyst

By Harrison Schramm

Thinking Analytically

By John Toczek

Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


Headlines

What you like in a CEO candidate may not deliver results

Attributes that often get someone hired as CEO may not be the ones that drive success once they are at the helm of the company. That’s one of many provocative insights in a study by consulting firm ghSMART. The study, recently featured in Harvard Business Review, identifies characteristics that differentiate the most effective leaders. Read more →

Paying for online reviews backfires among socially influential

Online user reviews have become an essential tool for consumers who increasingly rely on them to evaluate products and services before purchase. The business models of online review platforms such as Yelp and TripAdvisor and e-commerce sites such as Amazon and Expedia critically depend on them. Should such sites pay users to encourage them to write reviews? Read more →

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