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Analytics Magazine

November/December 2010: Table of Contents

business analyticsFeatures

The Analytics Journey

By Irv Lustig, Brenda Dietrich, Christer Johnson and Christopher Dziekan
An IBM view of the structured data analysis landscape: descriptive, predictive and prescriptive analytics.

Five myths of quant consulting

By David Lengacher
Caution before entering: Misconceptions abound in fascinating filed.

Predictive analytics in field service

By Scott Brown, Atanu Basu and Tim Worth
Practical ways to drive field service, looking forward.

Collections Analytics

By Vishal Ahuja and P.S.S Moorthy
How to levrage analytics to build collections into a competitive advantage.

Agility wins

By Douglas Samuelson
Military strategy studies indicate huge importance of rapidly adaptive decision-making.

Decision Analysis

By Don Buckshaw
Visualization and options continue to imp[rove along with Web-based integration, but a wish list of “wants and needs” remain unmet.

DEPARTMENTS

INSIDE STORY
PROFIT CENTER
ANALYZE THIS!
FORUM
MEETING PREVIEW
THINKING ANALYTICALLY
LAST WORD



Headlines

Does negative political advertising actually work?

While many potential voters dread campaign season because of pervasive negative political advertising, a new study has found that negative political advertising actually works, but perhaps not in the way that many may assume. The study “A Border Strategy Analysis of Ad Source and Message Tone in Senatorial Campaigns,” which will be published in the June edition of INFORMS’ journal Marketing Science, is co-authored by Yanwen Wang of the University of British Columbia in Vancouver, Michael Lewis of Emory University in Atlanta and David A. Schweidel of Georgetown University in Washington, D.C. Read more →

Meet Summit, world’s most powerful, smartest scientific supercomputer

The U.S. Department of Energy’s Oak Ridge National Laboratory on June 8 unveiled Summit as the world’s most powerful and smartest scientific supercomputer. With a peak performance of 200,000 trillion calculations per second – or 200 petaflops – Summit will be eight times more powerful than ORNL’s previous top-ranked system, Titan. For certain scientific applications, Summit will also be capable of more than three billion billion mixed precision calculations per second, or 3.3 exaops. Read more →

Employee engagement a top concern affecting customer experience

Employee engagement has surfaced as a major concern in delivering improvements in customer experience (CX), with 86 percent of CX executives in a Gartner, Inc. survey ranking it as having an equal or greater impact than other factors such as project management and data skills. “CX is a people issue,” says Olive Huang, research vice president at Gartner. “In some instances, the best technology investments have been derailed by employee factors, such as a lack of training or incentives, low morale or commitment, and poor communication of goals." Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

INFORMS Annual Meeting
Nov. 4-7, 2018, Phoenix

OTHER EVENTS

Making Data Science Pay
July 30-31, 12:30 p.m.-5 p.m.


Predictive Analytics: Failure to Launch Webinar
Aug. 18, 11 a.m.


Applied AI & Machine Learning | Comprehensive
Sept. 10-13, 17-20 and 24-25


Advancing the Analytics-Driven Organization
Sept. 17-20, 12-5 p.m. LIVE Online


The Analytics Clinic: Ensemble Models: Worth the Gains?
Sept. 20, 11 a.m. -12:30 p.m.

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