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Industry News

GE smart grid automates electric distribution systems

GE Intelligent Platforms recently announced the availability of its newest solution for the electric distribution industry, Proficy Grid Manager, a targeted portfolio of proven grid optimization software technologies for local utilities.

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Capgemini, Oracle launch global business analytics service for telecommunications

Capgemini a provider of consulting, technology and outsourcing services, and Oracle recently announced the launch of Business Analytics for Telecommunications, strengthening Capgemini’s global Business Information Management Service Line.

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Terra Technology’s transportation forecasting improves Kraft Foods efficiency

Terra Technology announced that Kraft Foods, the world’s second largest food company, is implementing Terra’s Transportation Forecasting solution in North America.

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SAS Social Media Analytics takes social media marketing to the enterprise

Global corporations are seeking ways to convert social media data into better customer relationships, stronger customer service, enhanced marketing efforts and improved bottom-line results.

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OpenRules 6 Gives Business Analysts More Control over Decision Models than Ever Before

OpenRules, Inc. has launched the new Release 6 of its open source Business Decision Management System commonly known as “OpenRules.” Using OpenRules 6 business analysts can build and execute decision models without IT involvement.

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Elsevier / MEDai and dbMotion Partner to Deliver Powerful Health Analytics Solutions to Payers and Providers

Elsevier / MEDai, a leading health information company with award-winning solutions for the improvement of care delivery, and dbMotion, an innovative provider of connected healthcare solutions, have formed a partnership to deliver robust health analytics solutions to both the health care payer and provider markets.

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SAS Secures Technology Patent for Better Fraud Detection Performance

SAS, leader in business analytics software and services, recently received patent approval for “Computer-Implemented Predictive Model Generation Systems and Methods” (US patent 7,788,195 B1) related to technology at the heart of SAS® Fraud Management, an integral component of the SAS Enterprise Financial Crimes Framework for Banking.

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IBM Business Analytics Software Helps BJC Healthcare and Washington University Improve Healthcare Through Better Research

IBM announced that BJC Healthcare (BJC) and Washington University School of Medicine (WUSM) are using IBM business analytics software to quickly extract key data from more than 50 million documents in medical records, speeding up research to ultimately provide better care for patients worldwide.

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FICO Patents 100th Analytic Innovation

FICO, a provider of analytics and decision management technology, has been awarded eight new patents by the U.S. Patent and Trademark Office, bringing its portfolio total to 100. The breakthroughs covered by these patents are behind FICO’s solutions in credit scoring, credit account management, credit fraud management, insurance fraud management and other areas.

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Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


Headlines

Gaining distribution in small retail formats brings big payoffs

Small retail formats with limited assortments such as Save-A-Lot and Aldi and neighborhood stores like Target Express have been growing in popularity in the United States and around the world. For brands, the limited assortments mean greater competition for shelf-space, raising the question of whether it is worth expending marketing effort and slotting allowances to get on to their shelves. According to a forthcoming study in a leading INFORMS scholarly marketing journal, Marketing Science, the answer is “yes.” Read more →

Cognitive computing a disruptive force, but are CMOs ready?

While marketing and sales professionals increasingly find themselves drowning in data, a new IBM study finds that 64 percent of surveyed CMOs and sales leaders believe their industries will be ready to adopt cognitive technologies in the next three years. However, despite this stated readiness, the study finds that only 24 percent of those surveyed believe they have strategy in place to implement these technologies today. Read more →

How weather can impact consumer purchase response to mobile ads

Among the many factors that impact digital marketing and online advertising strategy, a new study in the INFORMS journal Marketing Science provides insight to a growing trend among firms and big brands: weather-based advertising. According to the study, certain weather conditions are more amenable for consumer responses to mobile marketing efforts, while the tone of the ad content can either help or hurt such response depending on the current local weather. Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

Essential Practice Skills for High-Impact Analytics Projects
Sept. 26-27, Executive Conference Center, Arlington, Va.

Foundations of Modern Predictive Analytics
Oct. 2-3, VT Executive Briefing Center, Arlington, Va.

2017 INFORMS Annual Meeting
October 22-25, 2017, Houston

2017 Winter Simulation Conference (WSC 2017)
Dec. 3-6, 2017, Las Vegas

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