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MORS to hold Emerging Techniques Special Meeting

  MORS to hold Emerging Techniques Special Meeting

The inaugural Military Operations Research Society (MORS) Emerging Techniques Special Meeting (METSM) will be held Dec. 6-7 at the Hilton Mark Center in Alexandria, Va. The meeting will feature high-quality technical presentations from leading experts from both inside and outside the MORS family and provide an opportunity for consumers of analysis and non-traditional providers of analysis to meet and share their needs and capabilities.

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Carefully chosen words in a fundraising appeal boosts donations

A forthcoming study in the INFORMS journal Marketing Science, based on the psychology of sympathy, shows that small changes in the wording of a fundraising letter can increase donations by more than 300 percent.

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Salary survey: predictive analytics professionals

  Salary survey: predictive analytics professionals

The gender pay gap among predictive analytics professionals is practically nonexistent, and the percentage of U.S. citizens in the profession at the junior level is increasing while the percentage of foreign-born professionals at the same level is decreasing as more U.S. students are entering the market. Those are two of the more notable trends in a new Burtch Works salary survey of predictive analytics professionals (PAPs).

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‘Sport Business Analytics’ aims to help organizations optimize revenue

  ‘Sport Business Analytics’ aims to help organizations optimize revenue

More than 10 industry thought leaders contributed a chapter to the new book, “Sport Business Analytics: Using Data to Increase Revenue and Improve Operational Efficiency,” co-edited by C. Keith Harrison and Scott Bukstein. “Sport Business Analytics” aims to provide students and industry leaders with innovative strategies to collect data and convert it into meaningful, value-added information and actionable insights.

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Survey: Master’s degrees in O.R. pay off

  Survey: Master’s degrees in O.R. pay off

Individuals with a master’s degree in operations research rank third highest in terms of mid-career salaries, according to a recent survey by Forbes. The findings, part of Forbes’ 2016-2017 College Salary Report, combed data for nearly 200 graduate-level degrees and ranked them according to the mid-career salaries of full-time U.S. employees who hold specific degrees.

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Gartner: Future investment in big data expected to fall

  Gartner: Future investment in big data expected to fall

Big data investments continue to rise but are showing signs of contracting, according to a recent survey by Gartner, Inc. The survey revealed that 48 percent of companies have invested in big data in 2016, up 3 percent from 2015. However, those who plan to invest in big data within the next two years fell from 31 percent to 25 percent in 2016.

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Online marketing: Removing unintended barriers key to higher sales

  Online marketing: Removing unintended barriers key to higher sales

New research from Accenture Interactive indicates that offering personalized experiences will translate to higher sales if businesses remove unintended barriers consumers report. While most consumers welcome personalized offerings, many complain of having received irrelevant recommendations and experienced an overwhelming choice of options when visiting brands and retailers’ websites.

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Forbes names Dietrich a leader of the data analytics pack

  Forbes names Dietrich a leader of the data analytics pack

INFORMS member Brenda L. Dietrich, an IBM Fellow, vice president and leader of IBM’s data science group, was recently profiled by Forbes in an article headlined, “Meet 9 Women Leading The Pack In Data Analytics.” Dietrich is also an INFORMS Fellow and a member of the National Academy of Engineering. She served as president of INFORMS in 2007.

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Female board members more likely to have tech experience

  Female board members more likely to have tech experience

Female members of corporate boards of directors are nearly twice as likely as their male counterparts to have professional technology experience, according to new research from Accenture. To understand the gender composition of corporate boards and the role technology plays in the careers of female board members, Accenture examined women’s representation on the boards of more than 500 Forbes Global 2000 companies in 39 countries across Europe, Asia, North America, South America and Australia.

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Study: Consumers buy close to what they first searched online

  Study: Consumers buy close to what they first searched online

Given the ease of online search, consumers can explore and discover hundreds of available items in any category. Retailers and advertisers are keen to influence the search and final purchase through better product recommendations and targeted advertising. A forthcoming article in the INFORMS journal Marketing Science studies online search and purchase behavior of consumers in the digital camera category and finds that even though consumers may search for extended periods of time, what they purchase tends to be remarkably close to items they searched and found in their very first search.

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Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.

Headlines

2017 Tech Trends: the kinetic enterprise

From dark analytics to mixed reality, machine intelligence and blockchain, Deloitte’s annual Technology Trends report analyzes the trends that could disrupt businesses in the next 18-24 months. CIOs who can harness the possibilities of these technologies will be better positioned to shape the future of their business. Read more →

FICO: Financial crime trends for 2017

If the world seemed dangerous from a financial crime perspective last year, FICO experts predict an even more challenging 2017. In a new paper, four of the leaders in the company’s fraud and financial crime group laid out 17 predictions, ranging from killer devices in the home to hacked fingerprints. Read more →

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July 26-28, 2017, Rotterdam, the Netherlands

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