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Gartner: AI technologies to be pervasive in new software products

  Gartner: AI technologies to be pervasive in new software products

Market hype and growing interest in artificial intelligence (AI) are pushing established software vendors to introduce AI into their product strategy, creating considerable confusion in the process, according to Gartner, Inc. Analysts predict that by 2020, AI technologies will be virtually pervasive in almost every new software product and service.

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Drone delivery: Professor develops solution to minimize delays in operations

  Drone delivery: Professor develops solution to minimize delays in operations

When delivery companies like FedEx, Amazon and UPS launch drones to deliver packages in the near future, one Kennesaw State University computer science professor may be at the crux of solving one of its most complicated problems. Donghyun (David) Kim, assistant professor of computer science and an expert in computer algorithm optimization, is designing a fast-running algorithm to tackle simultaneous coordination problems among multiple delivery trucks and the drones launched from them.

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Tech spending growth limited to about 5 percent through 2018

  Tech spending growth limited to about 5 percent through 2018

Forrester predicts U.S. business and government tech spending will continue to grow by 4.8 percent through 2017 and increase to 5.2 percent in 2018. While these forecasts are higher than Forrester’s projections following the 2016 presidential election, they are lower than the expected numbers from a year ago.

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How to grow a premium brand without killing its soul

  How to grow a premium brand without killing its soul

Managers of premium brands face a perennial dilemma. How do you grow a premium brand without killing its soul – the unique brand cachet that attracts its core high price paying customers – even as you seek to expand sales to the masses by offering lower prices? In recent years, outlet stores located hours away from glitzy shopping districts, selling off-season and lower tier merchandise at a fraction of regular retail prices, have proliferated and become significant sources of revenues. The conventional wisdom is that relying on revenues from outlet stores can destroy the brand’s cachet over time. But according to a forthcoming study in the INFORMS journal Marketing Science, a leading scholarly marketing journal, outlet stores may actually help improve the brand’s cachet.

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Study: Salaries for early career data scientists decrease for first time

  Study: Salaries for early career data scientists decrease for first time

Salaries for early career data scientists decreased year over year for the first time in four years as did the percentage of early career data scientists with a Ph.D. while demand for data scientists continued to increase, according to a recently released Burtch Works’ 2017 salary study of data scientists. Salaries for more experienced data scientists generally held steady or increased slightly depending on an individual’s focus area, responsibility and geographic base, according to the report.

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Setting ‘stretch goals’ can undermine organizational performance

  Setting ‘stretch goals’ can undermine organizational performance

While the general consensus regarding “stretch goals” is that they boost drive, innovation and improve organizational performance, new research in the INFORMS journal Organization Science shows that this is the exception and not the rule. For many organizations, stretch goals can serve to undermine performance.

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Generous health insurance plans encourage overtreatment, but may not improve health

  Generous health insurance plans encourage overtreatment, but may not improve health

Offering comprehensive health insurance plans with low deductibles and co-pay in exchange for higher annual premiums seems like a good value for the risk averse, and a profitable product for insurance companies. But according to a forthcoming study in a leading scholarly marketing journal, the INFORMS journal Marketing Science, such plans can encourage individuals with chronic conditions to turn to needlessly expensive treatments that have little impact on their health outcomes. This in turn raises costs for the insurer and future prices for the insured.

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Five essential pillars of big data GDPR compliance

Less than a year from now, on May 25, 2018, the General Data Protection Regulation (GDPR) will come into effect in the European Union. GDPR represents a significant change in how data will be handled around the world.

In the United States, the 2017 GDPR Preparedness Pulse Survey conducted by PricewaterhouseCoopers polled C-suite executives from large American multinationals and showed that U.S. companies are overwhelmingly aware of, and concerned with, GDPR regulations.

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New book provides a look into the super-secret NSA

  New book provides a look into the super-secret NSA

Tom Willemain, a software entrepreneur, statistics professor and well-known figure in the operations research community, volunteered for a year-long sabbatical tour of duty in the National Security Agency (NSA). He recounts his experience in the recently released book, “Working on the Dark Side of the Moon: Life Inside the National Security Agency,” in which he provides the first ground-level look inside the super-secret NSA and a shadowy think tank affiliated with it.

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Sweet or savory? New research on how the brain makes preference-based decisions

  Sweet or savory? New research on how the brain makes preference-based decisions

Researchers have found a direct window into the brain systems involved in making everyday decisions based on preference. 

The study, led by a team of neuroscientists at the University of Glasgow’s Institute of Neuroscience and Psychology, and recently published today in Nature Communications, offers crucial insight into the neural mechanisms underlying our decision-making process, opening up new avenues for the investigation of preference-based choices in humans.

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Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


Headlines

Accenture security report identifies top cyber threats

With recent large-scale cyberattacks signaling a growing front in destructive threats and business impact, a new midyear report from iDefense, part of Accenture Security, reveals how threat actors are continuing to evolve their ability to avoid detection. Based on in-depth analysis, the report anticipates a growth in the number of threat actors who are rapidly expanding their capabilities due to factors such as the proliferation of affordable, customizable and accessible tools and exploits. Read more →

Job searchers: It’s not just who you know, but how well you know them

While online networking sites enable individuals to increase their professional connections, to what extent do these ties actually lead to job opportunities? A new study in the INFORMS journal Management Science finds that, despite the ability to significantly increase the number of professional connections and identify more job leads with limited effort on these sites, unless the connection is a strong one, they typically will not lead to job offers.  Read more →

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