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Analytics Magazine

May/June 2016: Table of Contents

analytics machine learningFEATURES

Fulfilling the promise of analytics

By Chris Mazzei
Strategy, leadership and consumption: The keys to getting the most from big data and analytics focus on the human element.

How to get the most out of data lakes

By Sean Martin
A handful of requisite business skills that facilitate self-service analytics at unparalleled speed.

Making wise decisions with the IoT

By Tayfun Keskin and Haluk Demirkan
Consumer fantasy comes true with the Internet of Things, but are organizations ready for even bigger, wider, deeper data?

Cloud-supported machine learning services

By Lakshmi D. Baskar, Neil Lobo, Praveen Ananth and Palaniappa Krishnan
Exploring and comparing the potential of big data analytics on selected cloud providers’ platforms.

Corporate profile: Steelcase Inc.

By Tim Merkle
Advanced analytics team helps global company unlock human promise by creating great work experiences, wherever work happens.

DEPARTMENTS

Inside Story
Executive Edge
Analyze This!
Healthcare Analytics
INFORMS Initiatives
Newsmakers
Conference Preview
Five-Minute Analyst
Thinking Analytically

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Headlines

Does negative political advertising actually work?

While many potential voters dread campaign season because of pervasive negative political advertising, a new study has found that negative political advertising actually works, but perhaps not in the way that many may assume. The study “A Border Strategy Analysis of Ad Source and Message Tone in Senatorial Campaigns,” which will be published in the June edition of INFORMS’ journal Marketing Science, is co-authored by Yanwen Wang of the University of British Columbia in Vancouver, Michael Lewis of Emory University in Atlanta and David A. Schweidel of Georgetown University in Washington, D.C. Read more →

Meet Summit, world’s most powerful, smartest scientific supercomputer

The U.S. Department of Energy’s Oak Ridge National Laboratory on June 8 unveiled Summit as the world’s most powerful and smartest scientific supercomputer. With a peak performance of 200,000 trillion calculations per second – or 200 petaflops – Summit will be eight times more powerful than ORNL’s previous top-ranked system, Titan. For certain scientific applications, Summit will also be capable of more than three billion billion mixed precision calculations per second, or 3.3 exaops. Read more →

Employee engagement a top concern affecting customer experience

Employee engagement has surfaced as a major concern in delivering improvements in customer experience (CX), with 86 percent of CX executives in a Gartner, Inc. survey ranking it as having an equal or greater impact than other factors such as project management and data skills. “CX is a people issue,” says Olive Huang, research vice president at Gartner. “In some instances, the best technology investments have been derailed by employee factors, such as a lack of training or incentives, low morale or commitment, and poor communication of goals." Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

INFORMS Annual Meeting
Nov. 4-7, 2018, Phoenix

OTHER EVENTS

Making Data Science Pay
July 30-31, 12:30 p.m.-5 p.m.


Predictive Analytics: Failure to Launch Webinar
Aug. 18, 11 a.m.


Applied AI & Machine Learning | Comprehensive
Sept. 10-13, 17-20 and 24-25


Advancing the Analytics-Driven Organization
Sept. 17-20, 12-5 p.m. LIVE Online


The Analytics Clinic: Ensemble Models: Worth the Gains?
Sept. 20, 11 a.m. -12:30 p.m.

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