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Analytics Magazine

May/June 2013 Table of Contents

business analytics revolutionFEATURES

The Business Analytics Revolution

By Randy Bartlett and Girish Malik
Four killer competencies of analytically mature corporations and how to achieve them.

Case Study: Marketing Analytics

By Jeff Ahlquist and Kshira Saagar
Comprehending the complete customer: leveraging behavioral and attitudinal data for actionable analytics.

Historians vs. Futurists

By Gary Cokins
Which group provides more useful information for today’s decision-makers?

Text Analytics: Lost in Translation

By Christopher Broxe and Fiona McNeill
Part one of two-part series on best practices for analyzing multi-lingual text.

DEPARTMENTS

Inside Story
Profit Center
Analyze This!
Forum
Career Builder
Analytics Honors
Five-Minute Analyst
Thinking Analytically

Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


Headlines

Three keys for organizations to gain value from information

In the current information-driven society and increasingly digitalized world, Gartner, Inc. says that sentiments are shifting from the economics of tangible assets to the economics of information – “infonomics” – and other intangible assets. Infonomics is the theory, study and discipline of asserting economic significance to information. It strives to apply both economic and asset management principles and practices to the valuation, handling and deployment of information assets.  Read more →

Burtch Works study on ‘Salaries of Predictive Analytics Professionals’

According to the recently released Burtch Works study on “Salaries of Predictive Analytics Professionals 2017,” senior-level executives saw the largest increase in salaries from 2016 to 2017, and industry diversification of employment has diluted the concentration of such professionals from financial services and marketing/advertising to consulting and technology. Read more →

New study asks, ‘Is your business AI-ready?’

Despite fears that robots will replace human labor, the majority of artificial intelligence (AI) leaders (79 percent) expect their employees will work comfortably with robots by 2020, according to a new Genpact survey of C-Suite and senior executives titled, “Is Your Business AI-Ready?” Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

2017 Winter Simulation Conference (WSC 2017)
Dec. 3-6, 2017, Las Vegas

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