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Analytics Magazine

March/April 2011: Table of Contents

March/April 2011FEATURES

Wargaming for fun and profit

By Douglas A. Samuelson
Familiar defense tool adds competitive advantage in business environment.

TV ads, Wanamaker’s dilemma & analytics

By Eric Fischer, Atanu Basu, Joachim Hubele and Eric Levine
From ratings to predictive decisions: New measurement for TV advertising.

Enterprise-level semantic technologies

By Denise Bedford
How semantic applications help organizations achieve productivity increases.

Optimization engagement baseline

By Maurice Schlumberger
First step on the way to full optimization engagement is often the most rewarding.

Predicting the rise of prediction markets

By Ajit Kambil
Social analytic tool taps into the “wisdom of crowds” to see into the future.

Surrounded by uncertainty

By James J. Swain
Survey of statistical software highlights growing capability of popular tools.

DEPARTMENTS

Inside Story

By Pete Horner

 Executive Edge

By Colin Kessinger

Profit Center

By E. Andrew Boyd

Analyze This!

BY Vijay Mehrotra

Conference Preview

By David Leonhardi and Teresa Cryan

Thinking Analytically

By John Toczek

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Fighting terrorists online: Identifying extremists before they post content

New research has found a way to identify extremists, such as those associated with the terrorist group ISIS, by monitoring their social media accounts, and can identify them even before they post threatening content. The research, “Finding Extremists in Online Social Networks,” which was recently published in the INFORMS journal Operations Research, was conducted by Tauhid Zaman of the MIT, Lt. Col. Christopher E. Marks of the U.S. Army and Jytte Klausen of Brandeis University. Read more →

Syrian conflict yields model for attrition dynamics in multilateral war

Based on their study of the Syrian Civil War that’s been raging since 2011, three researchers created a predictive model for multilateral war called the Lanchester multiduel. Unless there is a player so strong it can guarantee a win regardless of what others do, the likely outcome of multilateral war is a gradual stalemate that culminates in the mutual annihilation of all players, according to the model. Read more →

SAS, Samford University team up to generate sports analytics talent

Sports teams try to squeeze out every last bit of talent to gain a competitive advantage on the field. That’s also true in college athletic departments and professional team offices, where entire departments devoted to analyzing data hunt for sports analytics experts that can give them an edge in a game, in the stands and beyond. To create this talent, analytics company SAS will collaborate with the Samford University Center for Sports Analytics to support teaching, learning and research in all areas where analytics affects sports, including fan engagement, sponsorship, player tracking, sports medicine, sports media and operations. Read more →

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