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Analytics Magazine

July/August 2011 Table of Contents

Table of Contents

July/August 2011FEATURES

Corporate profile: Kaplan, Inc.

By Bror Saxberg and David Niemi
How analytics helps an international education organization go to the head of the class.

New math, big data

By Robert Byrne
Across the supply chain, manufacturers and retailers exploit vital raw material of the information economy.

Business forecasting effectiveness

By Michael Gilliland
Should accuracy be an organization’s biggest concern? The case for value added analysis.

Potholes and politics

By Steve Palmer
Aging infrastructure is everybody’s problem: The need for optimization, not just more money.

Sales force strategy

By Rohit Tandon, Arnab Chakraborty and Debasish Das
HP’s perspective on emerging significance of analytics to strengthen sales strategy and boost performance.

DEPARTMENTS

Inside Story

By Peter Horner

Executive Edge

By Jim Goodnight

Profit Center

By E. Andrew Boyd

Analyze This!

By Vijay Mehrotra

What’s New

By Peter Horner

Forum

By Doug Samuelson

Conference Preview

By Cem Saydam

Learning Resources

By Barry List

The Five-Minute Analyst

By Harrison Schramm

Thinking Analytically

By John Toczek

Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


Headlines

What you like in a CEO candidate may not deliver results

Attributes that often get someone hired as CEO may not be the ones that drive success once they are at the helm of the company. That’s one of many provocative insights in a study by consulting firm ghSMART. The study, recently featured in Harvard Business Review, identifies characteristics that differentiate the most effective leaders. Read more →

Paying for online reviews backfires among socially influential

Online user reviews have become an essential tool for consumers who increasingly rely on them to evaluate products and services before purchase. The business models of online review platforms such as Yelp and TripAdvisor and e-commerce sites such as Amazon and Expedia critically depend on them. Should such sites pay users to encourage them to write reviews? Read more →

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