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Analytics Magazine

January/February 2013 Table of Contents

social media business analyticsFEATURES

Welcome to ‘worksocial’ world

By Samir Gulati
New approach, technology blends data, process and collaboration for better, faster decision-making.

How to pick a business partner

By David Zakkam and Deepinder Singh Dhingra
Ten things to consider when evaluating analytics and decision sciences partners.

Big data, analytics and elections

By George Shen
Obama team’s all-front campaign leveraged Web, mobile, TV, social media and analytics.

Modeling experience yields insights

By Bruce W. Patty
Lessons learned while working with the largest domestic container fleet in North America.

Software survey: decision analysis

By William M. Patchak
Relationship between technology, thoughtful analysis remains essential to success of any software tool.

Special supplement: CAP Candidate Handbook

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Inside Story
Profit Center
Analyze This!
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Industry Notes
Five-Minute Analyst
Thinking Analytically

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Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


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Headlines

Study: Salaries for early career data scientists decrease for first time

Salaries for early career data scientists decreased year over year for the first time in four years as did the percentage of early career data scientists with a Ph.D. while demand for data scientists continued to increase, according to a recently released Burtch Works’ 2017 salary study of data scientists. Salaries for more experienced data scientists generally held steady or increased slightly depending on an individual’s focus area, responsibility and geographic base, according to the report. Read more →

Generous health insurance plans encourage overtreatment, but may not improve health

Offering comprehensive health insurance plans with low deductibles and co-pay in exchange for higher annual premiums seems like a good value for the risk averse, and a profitable product for insurance companies. But according to a forthcoming study in a leading scholarly marketing journal, the INFORMS journal Marketing Science, such plans can encourage individuals with chronic conditions to turn to needlessly expensive treatments that have little impact on their health outcomes. This in turn raises costs for the insurer and future prices for the insured. Read more →

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