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Analytics Magazine

Data Mining


Corporate Profile: SAS
Where it’s been and where it’s headed

Corporate Profile: Analytics Operations Engineering, Inc.
Consulting firm applies advanced quantitative methods to solve challenging operations problems.

Building a high-performance big data analytics organization
“From Twitter feeds to photo streams to RFID pings, the big data universe is rapidly expanding, providing unprecedented opportunities to understand the present and peer into the future. Tapping its potential while avoiding its pitfalls doesn’t take magic; it takes a roadmap.”  ? Chris Berdik, author of “Mind over Mind”

Executive Edge: Six ways of value-creation through analytics in E-commerce

Turn big data into information with high-performance analytics
High-performance analytics helps unlock significant, proprietary value in big data.

Integrating data mining and forecasting
The Dow Chemical approach to leveraging time-series data and demand sensing.

Big data, analytics and elections
Obama team’s all-front campaign leveraged Web, mobile, TV, social media and analytics.

Taming the data tidal wave
AHP combines business intelligence and data mining technologies with social aspects of human decision-making.

Intelligent decision support in healthcare
Applying data mining and artificial neural networks to patient data to improve decision-making.

Executive Edge: The times they are a changin’ for advanced analytics
Statistical modelers urged to embrace machine learning, open-source tools for the road ahead.

Text analytics goes mobile
Technology enables companies to make critical management decisions in a fraction of the time.

Executive Edge: Statistics make the world work better
Whether you’re a modern supermarket shopper or a subsistence farmer in an impoverished nation, statistics profoundly affect your life. And with ongoing advances in highperformance computing and the explosion of data, statistics will remain a positive social influence around the globe.

Understanding data miners
Data miner survey examines trends and reveals new insights.

Analyze This!: Let’s get this analytics party hopping

Predictive Analytics: TV ads, Wanamaker’s dilemma & analytics
The journey from historical ratings to predictive decisions: A proposed evolution for buyers and sellers of television advertising.

Statistical Survey: Surrounded by uncertainty
Survey of statistical software highlights growing capability of tools designed to gain insight and mitigate risk.

Roundtable Profiles: The Schneider Enterprise

Making Skies Safer: Applying analytics to aviation passenger prescreening systems
Applying analytics to aviation passenger prescreening systems.

Roundtable Profiles: A Story of Excellence at Hewlett-Packard

Statistical Software Survey: A Long Way From Flip Charts
Survey of statistical software highlights a growing list of capabilities.

Business-to-business: The Evolution of Pricing
From paper reports to spreadsheets to business intelligence, smarter pricing algorithms are being developed every day. So what’s next? Real science.

Corporate Profile: McDonald’s Corp.
From the biggest to the best: Innovation, analytics play key roles as world’s largest restaurant chain shifts focus.

Executive Edge: The Rise of Strategic Analytics

Business Intelligence & Modeling Systems Synergy
Integrating often-competing methodologies helps analyze and solve particularly tough problems.

Advanced Analytics for Sales & Operations Planning
Effective S&OP decision-making can’t be achieved without insights from analytics.

Software Survey: Resources for Spreadsheet Analysts
More than 180 spreadsheet analytics products point way toward better, faster, smarter.

Better Decision-Making: How HP delivers business value with enterprise-wide analytics services
A common approach to deploying business analytics across the enterprise to elevate the analytical maturity and deliver actionable intelligence.

Executive Edge: New Frontiers for Analytics

Predictive Analytics: Managing Fundamental Tradeoffs
Three lessons demonstrate that “one click” application are too much to ask for.

Profit Center: An analytics education

Data Mining: Predicting stock price movements
INFORMS data mining contest attracts 894 participants representing 147 teams from 27 countries.

The Analytics Journey
An IBM view of the structured data analysis landscape: descriptive, predictive and prescriptive analytics.


Study: The magic of animated movies not tied to latest technology

In the nearly 60 years between the 1939 release of Hollywood’s first full-length animated movie, “Snow White and the Seven Dwarfs” and modern hits like “Toy Story,” “Shrek” and more, advances in animation technology have revolutionized not only animation techniques, but moviemaking as a whole. However, a new study in the INFORMS journal Organization Science found that employing the latest technology doesn’t always ensure creative success for a film. Read more →

Six finalists named for Edelman Award

INFORMS selected a diverse group of six finalists for the 47th annual Franz Edelman Award for Achievements in Operations Research and Management Science, the world’s most prestigious award for achievement in the practice of analytics and O.R. The 2018 finalists, who will present their work before a panel of judges at the INFORMS Conference on Analytics & Operations Research in Baltimore on April 15-17, included innovative applications in broadcasting, healthcare, communication, inventory management, vehicle fleet management and alternative energy. Read more →

Are Super Bowl ads worth it? New research suggests benefits persist

On Feb. 4, more than 40 percent of U.S. households will watch the 2018 Super Bowl game on TV. Advertisers will pay up to $4 million for a 30-second spot during the telecast. Is the high cost of advertising worth it? A new study finds that the benefits from Super Bowl ads persist well into the year with increased sales during other sporting events. Further, the research finds that the gains in sales are much more substantial when the advertiser is the sole advertiser from its market category or niche in a particular event. Read more →



2018 INFORMS Conference on Business Analytics and Operations Research
April 15-17, 2018, Baltimore


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