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“Data science begins with data. Nothing gets built without data. Data science continues with science. Accurate, persuasive and effective prediction requires patterns. The process of discovering that pattern is science. Any product worth building requires a reliable pattern to exist in the data.”
– Christopher Berry, co-founder and chief science officer of Authintic, in his article on recommendation engines in the current issue of Analytics.
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Industry NewsSmart grid analytics ROI to exceed $121.8 billion globally by 2020
Utilities worldwide must maximize efficiency for constrained energy resources. Many are realizing the smart grid vision by using SAS Analytics and SAS Data Management to discover powerful insights buried in volumes of new data. SAS enables utilities to harness data for pinpoint control and monitoring, usage and demand forecasting, rapid diagnosis and repair, as well as predicting output from renewable sources such as solar and wind. For those capabilities, business analytics leader SAS is ranked No. 1 for smart grid analytics and data management/movement in the recently released utility industry report, “The Soft Grid 2013-2020: Big Data & Utility Analytics for the Smart Grid,” by GTM Research.
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Industry NewsFICO analytic cloud to enable real-time customer engagement
FICO will deliver its analytic-powered customer engagement services via the new FICO Analytic Cloud, for creating, customizing and deploying analytic-driven applications and services. Application developers, FICO clients and FICO partners will be able to take advantage of these services to rapidly create, execute and manage high-volume campaigns that engage customers in real-time with mass personalization across channels including brick-and-mortar, social and mobile.
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Special ArticlesStudy: Who can best manage ‘voice of the customer’?
Over the next three years, global organizations will make understanding and interacting with the customer their top priority. So says a new study from The Economist Intelligence Unit titled, “Voice of the customer: Whose job is it, anyway?” Yet only 56 percent of respondents to the survey, sponsored by SAS, believe their companies clearly understand the customer today.
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Tuesday, 14 February 2012 00:00 | Last Updated on Monday, 26 March 2012 20:46 | 
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Headlines
Dow Jones introduces news analytics to institutional trading community
Dow Jones introduced News Analytics, a series of product solutions to help traders, quantitative analysts and risk managers build better, more predictable trading models based on news sentiment. News sentiment analytics quantify the impact of market-moving news, in real time or coupled with historical news models.
For more information about news analytics and how it is used by institutional traders, view this video http://bit.ly/NewsAnalytics.
News Analytics combines Dow Jones' world-class business news content with key technology partners including Alexandria, Digital Trowel, RavenPack and SemLab. Dow Jones has created a series of options to suit a wide range of content, technology and analysis preferences in the market and best support the development of clients' long- and short-term models and risk strategies.
"Machine-readable news and news sentiment are established trading tools, but there have been significant leaps forward in the use and the sophistication of algo trading and sentiment models, coupled with advances in low-latency news delivery," said Rob Passarella, vice president, Dow Jones Financial Markets. "Given the interest we have seen from clients in our elementized news and news sentiment products, we developed integrated product and technology solutions that cover the gamut of trading models and delivery options."
News Analytics features and partners include:
Dow Jones Lexicon - Proprietary sentiment dictionary used to create custom sentiment models
Alexandria - Sentiment assessment for any asset class with advanced language capabilities
Digital Trowel - Sentiment analytics using human-developed rules-based learning and machine-based learning
RavenPack - News analytics featuring relevance, novelty, event and sentiment detection
SemLab - Semantic analysis platform with customizable news analysis and sentiment solutions
Dow Jones, a leader in news analytics and machine-readable news, launched the first machine-readable news feed for institutional traders, the Elementized News Feed, in 2007 and the first trading tool to convert news content into actionable data for trading models, Lexicon, in 2010.
Interest in unstructured data in trading has been growing over the last several years, largely driven by sentiment analytics. In 2008, 2% of the market used unstructured data, but now 35% of firms are exploring the area, according to Aite Group.