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Analytics Magazine

Online Advertising

Each month thousands of business executives, analytics practitioners, consultants and research professionals visit www.analytics-magazine.org. More than 151,429 visitors have viewed over 225,483 pages. The website averages 10,812 unique visitors monthly, with 12,742 visits, and 18,856 pages viewed.

Your website advertisement is interactive allowing your prospect to react immediately to your marketing message and visit your website or specific landing page. We offer a number of ad sizes and formats to allow you to maximize the impact and interest in your products and services.

Online Advertising Rates Per Insertion

Ad Unit Size 1 month 3 months 6 months 12 months
Leaderboard 728px × 90px $ $ $ $
Top Banner 468 x 60 $901 $776 $679 $576
Column Banner 300 x 250 $835 $751 $655 $552

Advertising Terms and Conditions

  • All rates are net.
  • Payment required within 15 days of signing advertising agreement.
  • Subsequent periods will be billed at the beginning of each session.
  • Ads will be posted within 5 working days of being received.
  • Advertisers holding the ad spot will be given the option to keep it, but the decision to renew is required no later than 15 days prior to end of existing contract. Replacements will be selected on a “first come, first served” basis.
  • Submission information should be supplied as GIF, JPG or SWF (Flash) files.
  • File size should not exceed 30 kb.
  • Combination print and banner rates available.

Submit files to Patton McGinley
Call with questions: 888.303.5639, ext. 214

To place an online ad contact:

Companies A-L
Aileen Kronke
888.303.5639, ext. 212
aileen@lionhrtpub.com

Companies M-Z
Sharon Baker
813.852.9942
sharon.baker@mail.informs.org

Headlines

ITIF: Expand computer science education to keep up with demand

Computer skills are in high demand among employers in a wide range of industries, not just tech-related fields, yet despite growing interest in the subject, a new report from the Information Technology and Innovation Foundation (ITIF) finds that too few U.S. students are taking quality computer science classes at the high school and university levels. ITIF makes the case for public action to support and maintain the groundswell of interest in computer science and capture the economic and social benefits that will come from fostering a more highly skilled workforce. Read more →

Report outlines benefits of data-driven customer experiences

According to a new report by Forbes Insights and SAS, “Data Elevates the Customer Experience: New Ways of Discovering and Applying Customer Insights,” the benefits of brands evolving to data-driven customer experiences (data-driven CX) are wide-ranging. The study notes data-driven methods enhance revenue generation and enable cost reduction, as well as accelerate process efficiencies and quality improvements. Read more →

Debunking myths about harm from artificial intelligence

Artificial intelligence (AI) holds great promise for economic growth and social progress, but pervasive, inaccurate myths about hypothetical harms could encourage policymakers to retard further innovation in the technology, according to a new report from the Information Technology and Innovation Foundation (ITIF). ITIF, a leading tech policy think tank, makes the case that policymakers should actively support further development and use of artificial intelligence if we want society to reap the myriad benefits it has to offer. Read more →

Report: Technology rarely used to detect fraud

Technology is an important tool to help companies fight fraud, but many are not succeeding in using data analytics as a primary tool for fraud detection. Meanwhile, fraudsters are leveraging technology to perpetrate fraud, according to a new report by KPMG International, “Global Profiles of the Fraudster.” Read more →

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