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Analytics Magazine

Online Advertising

Each month thousands of business executives, analytics practitioners, consultants and research professionals visit www.analytics-magazine.org. More than 151,429 visitors have viewed over 225,483 pages. The website averages 10,812 unique visitors monthly, with 12,742 visits, and 18,856 pages viewed.

Your website advertisement is interactive allowing your prospect to react immediately to your marketing message and visit your website or specific landing page. We offer a number of ad sizes and formats to allow you to maximize the impact and interest in your products and services.

Online Advertising Rates Per Insertion

Rates below are based on rotating placement (maximum of 3 rotating ads).
Your ad will be on a 42 second rotating schedule, with other ads in that slot.

Ad Unit Size 1 month 3 months 6 months 12 months
Leaderboard 728px × 90px $1081 $931 $815 $691
Top Banner 468 x 60 $901 $776 $679 $576
Column Banner 300 x 250 $835 $751 $655 $552

Rates below are based on static, non-rotating placement.
Your ad is exclusive in that position and will not rotate with any other ad.

Ad Unit Size 1 month 3 months 6 months 12 months
Leaderboard 728px × 90px $2450 $2002 $1837 $1592
Top Banner 468 x 60 $1998 $1698 $1498 $1297
Column Banner 300 x 250 $1700 $1445 $1275 $1105

Advertising Terms and Conditions

  • All rates are net.
  • Payment required within 15 days of signing advertising agreement.
  • Subsequent periods will be billed at the beginning of each session.
  • Ads will be posted within 5 working days of being received.
  • Advertisers holding the ad spot will be given the option to keep it, but the decision to renew is required no later than 15 days prior to end of existing contract. Replacements will be selected on a “first come, first served” basis.
  • Submission information should be supplied as GIF, JPG or SWF (Flash) files.
  • File size should not exceed 30 kb.
  • Combination print and banner rates available.

Submit files to Patton McGinley
Call with questions: 888.303.5639, ext. 214

ADVERTISING CONTACT

Aileen Kronke
888.303.5639, ext. 212
Direct: 678.293.5201
aileen@lionhrtpub.com

Analytics Blog

Electoral College put to the math test


With the campaign two months behind us and the inauguration of Donald Trump two days away, isn’t it time to put the 2016 U.S. presidential election to bed and focus on issues that have yet to be decided? Of course not.


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Headlines

Study: Salaries for early career data scientists decrease for first time

Salaries for early career data scientists decreased year over year for the first time in four years as did the percentage of early career data scientists with a Ph.D. while demand for data scientists continued to increase, according to a recently released Burtch Works’ 2017 salary study of data scientists. Salaries for more experienced data scientists generally held steady or increased slightly depending on an individual’s focus area, responsibility and geographic base, according to the report. Read more →

Generous health insurance plans encourage overtreatment, but may not improve health

Offering comprehensive health insurance plans with low deductibles and co-pay in exchange for higher annual premiums seems like a good value for the risk averse, and a profitable product for insurance companies. But according to a forthcoming study in a leading scholarly marketing journal, the INFORMS journal Marketing Science, such plans can encourage individuals with chronic conditions to turn to needlessly expensive treatments that have little impact on their health outcomes. This in turn raises costs for the insurer and future prices for the insured. Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

CONFERENCES

2017 INFORMS Healthcare Conference
July 26-28, 2017, Rotterdam, the Netherlands

CAP® EXAM SCHEDULE

CAP® Exam computer-based testing sites are available in 700 locations worldwide. Take the exam close to home and on your schedule:


 
For more information, go to 
https://www.certifiedanalytics.org.