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Analytics Magazine

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Analytics Magazine, the website, www.analytics-magazine.com and the monthly email newsletter, Analytics eNews deliver the latest information on the role of analytics in business decision making. These publications are produced by the leading association for advanced analytic professionals, INFORMS (the Institute for Operations Research and the Management Sciences). The editorial mission is to help advance the practice, research, methods and applications of advanced analytics.

Analytics is Delivered Through Multiple Channels to Your Prospects

Published six times a year, each digital issue of Analytics Magazine includes timely feature articles, departments and columns written by industry experts, and case studies of analytic applications in business decisions. 13,000+ business executives, analyst professionals, academics and students receive Analytics Magazine.

The monthly Analytics eNews, emailed to more than 14,000 subscribers, reports on industry news, research studies, company announcements, industry events and career advancement. Analytics eNews provides advance previews of upcoming articles in Analytics and direct links to the website and magazine.

The website, www.analytics-magazine.org, is the daily destination for the analytics industry. The website features industry news, research studies, access to Analytics Magazine, upcoming industry events, new product announcements, industry research, suppler directories, analytic blogs/ videos/podcasts and whitepapers. The content on the website is constantly updated to provide the most current news and information in the analytics industry.

Registered Subscribers: 14,000+

Analytics readers enjoy the digital format of the magazine, the ability to access the articles and columns from any location, and to easily share information with colleagues. Each month thousands of business executives, analytics practitioners, consultants and research professionals visit www.analytics-magazine.org. More than 151,429 visitors have viewed over 225,483 pages. The website averages 10,812 unique visitors monthly, with 12,742 visits, and 18,856 pages viewed.

2016 ADVERTISING SCHEDULE

ISSUE BOOK YOUR AD BY AD MATERIALS DUE
January/February December 8, 2015 December 15, 2015
March/April February 5, 2016 February 12, 2016
May/June April 8, 2016 April 15, 2016
July/August June 10, 2016 June 17, 2016
September/October August 10, 2016 August 17, 2016
November/December October 12, 2016 October 19, 2016

Advertising Contact:

Companies A-L
Aileen Kronke
888.303.5639, ext. 212
aileen@lionhrtpub.com

Companies M-Z
Sharon Baker
813.852.9942
sharon.baker@mail.informs.org

Headlines

Grocery store data speeds early detection of food-borne illness

Foodborne illnesses, like salmonella, E. Coli and norovirus infections, are a major public health concern affecting more than one out of six Americans each year, according to the Centers for Disease Control and Prevention (CDC). During a foodborne illness outbreak, rapidly identifying the contaminated food source is vital to minimizing illness, loss and impact on society. Read more →

Gartner: Top 25 North American Supply Chain Undergraduate Programs

Gartner, Inc. recently released the findings from its biennial Top 25 North American Supply Chain Undergraduate Programs report. Fifty-one institutions participated in the report that is intended to support chief supply chain officers (CSCOs), heads of supply chain strategy and supply chain HR partners in building a strong portfolio of university recruiting and internship partners. Read more →

Study: Tweets better than Google Trends at forecasting TV ratings

How well does the emotional and instantaneous content in tweets perform relative to the more deliberate searches recorded in Google Trends in forecasting future TV ratings? In a massive big data analysis using data from Twitter, Google Trends and other widely used websites for entertainment information, a forthcoming article in the INFORMS journal Marketing Science finds that mining Twitter content is significantly more effective than Google Trends in its ability to predict future TV ratings. Read more →

UPCOMING ANALYTICS EVENTS

INFORMS-SPONSORED EVENTS

INFORMS Annual Meeting
Nov. 13-16, 2016, Nashville, Tenn.

CONTINUING EDUCATION

Foundations of Modern Predictive Analytics
Nov. 17-18, 2016, Nashville, Tenn. 

WORKSHOPS

The Arithmetic of Uncertainty: A Cure for the Flaw of Averages
A one-day (9 a.m.-5 p.m.) workshop with optional hands-on computer lab
Sept. 14: Washington, D.C. (Crystal City)
Sept. 20: Houston
Sept. 21: Dallas
For more information and to register, click here.

CAP® EXAM SCHEDULE

CAP® Exam computer-based testing sites are available in 700 locations worldwide. Take the exam close to home and on your schedule:


 
For more information, go to 
https://www.certifiedanalytics.org.